Simpson Millar are an ambitious, forward-thinking provider of legal services to individuals, businesses, and trade unions.
They wanted a promotional, podcast-style film to promote their family law services in a friendly and approachable manner. It was important to show how these services are delivered and, more importantly, the benefits of those services to clients and potential clients in order to allay any fears they may have about taking legal advice.
“FM were professional, patient, kind and considerate. They put us at ease, and advised and nurtured our performance to meet the end target.”
Emma Pearmaine, Head of Family Law at Simpson Millar
Feature Media worked with Simpson Millar in pre production to develop a script which addressed some of the most common questions their clients have across a range of sensitive issues like finance and child custody.
During production, we consulted with Simpson Millar on how to present to camera, including speaking and gesturing, and tips on what to wear and how to stand; essentially everything concerned with the image they wanted to convey.
In post production, we introduced some basic graphics in their company
Simpson Millar are very pleased with the film and feedback has been very positive.
“We really like the finished film. It reflects our down to earth but professional approach to clients problems and it has been received well by all who have seen it.”
Emma Pearmaine, head of Family Law at Simpson Millar
“Feature Media took time to understand our services and clients before developing the film, giving us the best chance of reaching our target audience.”
Emma Pearmaine, Family Law, Simpson Millar