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LPD

The Brief

NUVU SLIDING DOORS

LPD are a well established importer and distributor of high quality, internal and external doors. Sold to consumers via a network of accredited distributors operating throughout the UK.

To underpin the re-launch of their NUVU range, LPD wanted a high impact marketing tool to both raise the profile of the NUVU brand and provide their distributors with a medium to demonstrate the movement and quality of the product to potential purchasers.

The Process

Although we are principally a video production company, we don’t just see our job as simply providing customers with a film. It’s important to us that it achieves tangible results.

To give LPD real value for money and a quantifiable ROI, Feature Media provided video marketing advice to support the commercial and strategic aims and objectives of the business. This is included in our pre production process.

The Results

Sales for folding/sliding doors virtually doubled compared to June-Sept 2011, and the upward trend has continued. We also know that one distributor who embedded the film on their website in May has had almost 1,500 hits against  an average number of hits on youtube for a 12month period of 500. Needless to say, we are very encouraged with the results to date, as are LPD

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