Melett are an international turbocharger manufacturing company who recently opened a factory in China. They wanted a 5-minute promotional film to highlight the quality of their manufacturing processes and their state-of-the-art facililty.
We worked with them to develop a script which reflects their key messages as a global brand leader in replacement turbocharger parts.
We spent two days in production filming at their new facility outside of Shanghai. (See ourblog) Because it was important to Melett that customers appreciate how important quality control is for them they wanted the film to show all aspects of the factory itself and to follow the progress of various manufactured parts
We used scenes which flowed through the production process in order to do that. The film clearly demonstrates the high quality and UK design, engineering, and testing which take place.
We edited the film, produced graphics, and because Melett are an international company doing business all over the world,translated the film into seven different languages.
According to Melett’s Victoria Mellor: “The film has been sent to all contacts on our books, old and new and around our other subsidiaries in Poland, North America, Latin America and China and to all their customers. The feedback has been fantastic – some comments below:”
“Wow Victoria. That is superb on so many levels. Well done to you, the team and all the people involved in the making. Top job.”
Martyn Howorth, Melett, Latin America
“Movie looks awesome ! I can’t wait to go out with final version to my customers. Great job, I`m really impressed :-)”
Wojciech Klimek, Melett, Polska
“I think an Emmy is in order here! Very well done.”
Kenny Taylor, Melett, North America
The film is being used at major exhibitions around the world, recently in Germany and in the USA.
“We had the video rotating as a screen saver on four 42-inch plasma screens at Automechanika exhibition in Frankfurt last month. This was very eye catching with many people stopping to have a look. The fast pace of the video seemed to gain people’s interest.I’ve yet to hear a bad comment about it.”
Victoria Mellor, International Marketing Manager, Melett