Here at Feature Media, we’re committed to protecting and respecting your privacy.
This Policy explains when and why we collect personal information about people who visit our website, How we use it, the conditions under which we may disclose it to others and how we keep it secure.
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What type of information we collect:
The personal information we collect might include your name, address, email address, IP address, and information regarding what pages are accessed and when. Personal information is any information that identifies you, or by which your identity could be deduced.
Why we collect personal information:
The information requested on this Site is required to process your request for more information about our company and our services. Access to this information will be restricted to Feature Media employees, administrators or Feature Media Internet Franchise Consultants who are responsible for the marketing and administration of Feature Media services.
How will Feature Media use my personal information?
The personal information collected on this Site will be used to operate the Site and to provide the service(s) you have requested. Feature Media may use personal information to provide you with more effective customer service and/or to provide you with important information about the product or service that you are using. Additionally, we may send you information about other Feature Media products and services.
Please note that your information may be used to send you details of those products or services that we offer that we have identified as likely to be of interest to you. This will be in accordance with the preferences that you indicated when communicating with us.
If we have received your specific consent, this may be withdrawn by you at any time, either by clicking the link within an email or by contacting us directly at firstname.lastname@example.org.
If we have not received your specific consent, we may process your information based upon Legitimate Interests. Please see the below section on Legitimate Interests for more information.
If at any point you would like to opt-out of receiving communications from us, or would like to change the channels (such as email or post) that we use to contact you, please email us at email@example.com or call us on 0113 2205265. Alternatively, you can also write to us at Feature Media, Unit 12a, Photon House, Percy Street, Leeds, LS12 1EG.
Under the GDPR, there are 6 lawful grounds that can be used for the processing of personal data. Consent is one such lawful grounds for processing, but not the only one. Many organisations will rely on other lawful grounds for the processing of personal data, such as Legitimate Interest.
Relying on Legitimate Interest involves:
Establishing the interest of the organisation – this could be, for example, promoting goods or services offered by the organisation. Processing for direct marketing purposes is specifically mentioned in the GDPR.
Carrying out a necessity test – this requires consideration of whether there is another way of achieving the interest without having to use personal data. Even if there is another way, but it would require disproportionate effort, the necessity could still be established. You need to consider if there is a way to make direct marketing communication with the correct contacts without holding their personal data. It is unlikely that there would be another proportionate way of making direct marketing communications without the necessity to use personal data.
Balancing the interest of the organisation against the fundamental rights of the data subjects and whether the use of their personal data by the organisation could have a significant impact on their fundamental rights. In the context of B2B direct marketing, where communications relate to business services rather than the personal life of the individuals receiving the communications, it is unlikely that the fundamental rights of such individuals would be impaired. Those communications need to be measured and unobtrusive.
Our view is that it is reasonable for Data Bubble to rely on Legitimate Interest as grounds for the processing of personal data for direct marketing purposes. This is for the following reasons:
there is a very limited amount of personal data being processed
it is being used solely for the purposes of marketing to the business for which the individual works and not the individual himself / herself
the individuals within the business are likely to be people within the organisation who might expect to be contacted for business communications
the nature of the communications would never impair the individual’s fundamental rights, nor could they be considered obtrusive
Notwithstanding the above, if an individual objects to our storing and / or using his / her personal data, that individual’s choices are always respected and all personal data is removed from the database.
How do I control Feature Media use of my personal information?
Except as otherwise described in this statement, personal information you provide on the Site will not be shared outside of Feature Media employees, administrators or Feature Media Internet Franchise Consultants who are responsible for the marketing and administration of Feature Media services without your permission.
We will not sell or rent your information to third parties.
How does Feature Media protect the security of my personal information?
Feature media is committed to protecting the security of your personal information. When you give us personal information, we take steps to ensure that it’s treated securely. We use a variety of security technologies and procedures to help protect your personal information from unauthorized access, use, or disclosure. For example, we store the personal information you provide on computer servers with limited access that are located in controlled facilities.
Your consent to the use of personal information to offer you products and services is optional, and if you wish to discontinue such use and have your personal contact infromation removed from our data base, contact us electronically (firstname.lastname@example.org) or write to:
Feature Media, Unit 12a , Photon House, percy Street, Leeds, LS12 1EG
Links to other websites:
In addition, if you linked to our website from a third party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third party site and recommend that you check the policy of that third party site.
Review of this Policy:
We keep this Policy under regular review. This Policy was last updated in August 2018.