Managing Director Julie Tumilty has collaborated with @RuthHartnoll, Content Director at J&R, to produce a guide on how to use video content as a marketing tool. Generate new followers, leads and shares when you incorporate our tactics from our free video marketing ebook. Soon, you’ll be able to adapt the best practices of video marketing to your strategy and achieve incredible things for your small business.
How will using video content help my business?
- Generates more engagement on posts
- Makes ideas and information easier to digest
- Conveys company products, messages and values quicker
- Converts customers quicker
- Improves SEO
- Encourages social shares
- Allows you to easily measure click-through rates
- It is the most interesting type of content for your audience
What is included in the eBook?
We have included 10 clever tactics that are sure to get you results, no matter the size or sector of your business. You will learn how to:
- Edit videos for social media
- Convert videos into optimal formats for social media, e.g gifs
- Film videos for specific platforms
- Utilise your own network
- Carry out keyword research for specific platforms
- Use email to promote videos
- Write targeted calls to action
- Effectively cross-promote content
I want it!
If you want to see for yourself how you can use video to grow your following, generate leads and boost your brand, download the eBook for free. Or, if you’re a beginner at content marketing and are looking for general guidance, J&R have another free ebook to help you out.
Thank you for reading
We can’t wait for you to read our eBook! For more useful tactics on video content, check out our post on how to optimise your Youtube channel. To keep up with other exciting company updates, make sure to follow us on Instagram and Twitter.