How to use VIDEO & EMAIL to drive LEADS

28th September 2020

You’ve made your video or animation. Congratulations! It looks amazing. You’re colleagues say it’s great. You upload to YouTube, Facebook, your website… and sales stay the same.

“My video isn’t working!”

True, but it could be. If you drive it properly. Question:

What’s your average sale? £2,000? £5,000?
Imagine doing that every month?


Marketing is all about maths. You need to know which numbers to look for. And EMAIL MARKETING is one of the easiest to tactics to measure. We’re going to use ourselves, Feature Media, as an example. We sent out an email campaign featuring one of our videos to 1,000 companies – this is what happened;

The GDPR-checked data list cost £300. So our ROI is:

£300 in – £3,000 out
£1 in – £10 out

I think you’ll agree that this marketing campaign worked. Did we keep it going? Of course we did. And we can now do that for you…

The biggest problem we hear from our clients is…

“I just don’t have the time to do this!”

That’s where we can help. Short, targeted Marketing campaigns designed to drive results. So long as you get back at least £2 for every £1 you spend with us, it’s a success.

At Feature Media we’ve been crafting videos and animations for amazing businesses for over 15 years. We are now expanding our service to include Marketing campaigns, so you get the best out of your videos.

And EMAIL MARKETING is just one way we can help… If you want to know how we can help you with your Marketing, let’s talk.

Call us today 0113 220 5265
Contact me at

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Feature Media
Our details
0113 220 5265
Feature Media
Percy Street
West Yorkshire
LS12 1EG